A combination of extremely mild surfactants gently cleanses and cares for colour-treated and natural hair with platinum pigments. Helps brighten whites and grays and neutralise warmth in ultra pale blondes.
Key Benefits of Paul Mitchell Blonde Platinum Blonde Shampoo™:
- Violet-tinted shampoo for natural and colour-treated blondes.
- Softens strands and adds shine.
- Banishes brassiness and brings out the best in blonde, white and silver hair.
pH: 5.0
Key Ingredients:
- Cocamide MEA: Mild cleansing agent.
- Cocamidopropyl Betaine: Foam booster.
- Glycerin: An emollient and humectant derived from vegetable oil that helps lock in moisture in both hair and skin.
- Activated Botanical Moisture Blend: A blend of special ingredients and awapuhi helps balance moisture and prevent dryness.
- Activated Botanical Shine Blend: A unique blend of algae, aloe, jojoba and rosemary enhances shine.
- Guar Hydroxypropyltrimonium Chloride: Derived from Guar seeds, this emollient serves as a moisturising agent to deliver enhanced wet and dry feel without build-up.
Vegan.
Directions
Wet hair. Lather Paul Mitchell Blonde Platinum Blonde Shampoo™ and allow to remain on hair for 1-5 minutes. Rinse.