How to supercharge your skincare routine? Find the best face serum for your skin type and let this magic addition be the first thing to grace your face each morning. Everyone's needs are a little different, so look for a formula packed with the right ingredients to nourish your complexion; dry, blemish-prone, mature or even sensitive.
Ahead, we've compiled the best serums of 2022 for your AM beauty routine and more. Or you can explore even more dewy skin goodness here, our digital shelves are bursting with the best face serums.
18 February 2021
How we choose the best face serums for your skincare routine
To find the best face serums for a healthy dewy complexion 24/7, we look for skin-loving formulas that are easy to slip into your routine. Serums that provide moisture-locking hydration, are quick to absorb and smooth and brighten skin tone all in one. Your feedback counts too, when a serum earns all those five star reviews, we pay attention.
Super Glow Hyaluronic Self Tan Serum
Best for: Faux glow
Where to start? Hydrating, skin firming and granting a natural-looking faux glow, this supercharged serum redefines multitasking. A powerful Hyaluronic Acid complex works with seven superfood extracts to nourish and lock-in moisture for plumped, smooth skin that’s perfectly primed for makeup. But with Cocoa extract protecting your skin from daily impurities and tanning actives lending a natural-looking bronze, your complexion will be so clear and glowing, that a no makeup day is more likely.
The hype: “Really nice glow and subtle colour, no fake tan smell and loaded with hyaluronic acid it makes the skin feel really plump, healthy and dewy!” - Maria, customer review
Charlotte's Magic Serum Crystal Elixir
Best for: Reducing wrinkles
Slather your complexion with this ground-breaking peptide blend and younger-looking skin is yours. Working with the hydration powerhouse Polyglutamic Acid - which is four times more moisture-locking than Hyaluronic Acid - skin is noticeably firmer in an instant, and wrinkles and fine lines are gradually reduced. Also at play are Adaptogens and Golden Vitamin C, for brighter, more even looking skin. Massage into clean skin every morning and evening and it’s glowy, radiant and younger-looking skin in one sweep.
The hype: “Whether you believe in the magic or not, it makes for a hydrating daytime serum that will glaze your skin in some luxury, and protect it while doing so.” - Harpers Bazaar
Peptide Facial Serum
Best for: Anti-ageing Energise your skin with Magnesium PCA and let the anti-ageing ingredients get to work. Hyaluronic Acid not only hydrates the skin, but plumps cells for a fuller, healthier, more youthful-looking complexion. Need a little more of this skin saviour in your beauty routine? Head to our edit of the best Hyaluronic Acid serums for parched skin. For wrinkles that need a little nudge to smooth away, Peptides kick-start your natural collagen production - that sadly shifts into sleep mode with age - for boosted skin elasticity, strength and majorly reduced fine lines. The hype: “An absolute treat for your face. I’ve just started using this and it has completely sorted out my dry skin within a few days. I love the clear and simple packaging too.” - Customer review
Skinesis Overnight Facial
Best for: Overnight treatment
Supercharge your beauty sleep with Sarah Chapman’s answer to firm bouncy skin. Brimming with Essentials Oils and Collagen-activating ingredients, this face serum works through the night to lift, firm and plump your complexion while you catch some zzz’s. Antioxidant-rich Renovage™ and Dermaxyl™ peptides strengthen and repair skin cells for a smooth even skin texture, whilst added Meadowfoam and Hemp Seed Oil calm the complexion so you can roll out of bed with a post-facial glow day after day. Plus, it smells delicious.
The hype: “If you can’t get in for a facial with Sarah, this is the next best thing. Whenever I am tired or run-down, this is what I reach for. It saves me every time. P.S. Meghan Markle was seen leaving Sarah’s clinic with a bag full of products and this was sure to have been in it.” - Vogue